(cover image of a “high-speed Baker roadster”)
We’ve recently digitized some volumes from the journal Electric Vehicles. Chock full of useful articles about the latest in battery technology, the pros & cons of switching your commercial fleet from horses to electrics, and one of my favorites, from Vol. 10, No. 1 (1917) is an article titled “Electric Belles Ring in Year 1917”
For today in several growing cities of this land of automobiles, there are fine up-to-date salesrooms and service stations presided over by women. It’s no longer a story of how well she drives a car. It’s a tale of how well she sells one and how well she handles repairs. And the men must look to their laurels.
Why have the women forsaken the school, the library, the family hearth and their musical careers for the garage and show room? In the words of little Miss May Watson Brooke, agent for Detroit electrics in Norfolk, Virginia, is the answer. “Because it gives me a chance to express myself and I am tired of being moulded into someone else’s design for a stated sum each month.”